Toronto has
become the latest (and first international) North American city
to
join CityPass, a program that bundles the city's most-visited
attractions into
one convenient, value-packed offering.
Toronto CityPass,
which costs $46, includes tickets to the Art Gallery of Ontario,
the CN Tower, Casa Loma, Ontario Science Centre, Royal Ontario
Museum and the
Toronto Zoo. The $46 cost represents a savings of 50 per cent.
"We are
excited to be the first city in Canada to join the CityPass program.
Toronto boasts some of the world's most remarkable attractions
and offers signature
experiences unlike any city in the world," said Bruce MacMillan,
president of Tourism
Toronto. "Being part of this program helps strengthen Toronto's
position as a must-see
destination."
He added there's
no better way to see a city than with one easy, high-value package
such as CityPass.
"One package, six experiences. It's invaluable to the visitor,"
said MacMillan.
And while mainly aimed at attracting visitors, officials noted
that CityPass will
also be popular with local residents looking to see the best their
city has to offer
at attractive prices.
Each booklet
contains detailed information about each attraction, including
hours,
location, directions and an "Insider's Tip." CityPass
booklets are purchased at the
first attraction and tickets are valid for nine days from first
use.
Toronto mayor David Miller attended the launch and described the
program as an offer
travellers can't refuse.
"A city
should be great for the people who live here and if you make it
great for the
people who live here, it's also great for the people who visit,"
said Miller. "It's with
partnerships like this that we can share the best of the city
with the rest of the world."
Mike Gallagher, president of CityPass, said Toronto was a natural
fit for the program.
He said it takes three things to be a successful CityPass partner
- an outstanding city,
six famous attractions and an enthusiastic and capable tourism
bureau, all of which Toronto
has.
"We started
CityPass to make cities easier to visit," said Gallagher,
adding the program
offers good value and encourages users to see the best a city
has to offer. "It's a ticket
book, not a coupon or discount book. It's great for locals, visiting
friends and relatives.
You can be a tourist in your own town."
He noted that once CityPass customers have used the booklets,
they have really seen the city - they have likely used public
transit, strolled the streets, enjoyed neighbourhood restaurants
and, perhaps, viewed more art, history, science and urban culture
than they thought they could afford. CityPass saves people time
and money, said Gallagher.
CityPass is also available in New York, Boston, Philadelphia,
Chicago, Seattle, Hollywood,
San Francisco and Southern California.
For more,
visit http://www.citypass.com/
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